Amelia Earhart Found in Google Doodle
The search for U.S. aviation pioneer Amelia Earhart has yet to turn up any evidence in the 75 years since she vanished somewhere over the Pacific Ocean. Earhart, who was born on this date 115 years...
View ArticleVeryPink Uses YouTube TrueView In-Search Ads to Reach Knitters for 3 Cents a...
Learn how one site has used YouTube to share charming instructional videos and cool knitwear patterns with needlecraft enthusiasts around the world and what it can teach small businesses about using...
View ArticleBaidu Partners With Sina to Reinforce Mobile Search in China
A roundup of the latest news in search from Asia, including what the alliance between China's biggest search engine and major content portal Sina means, Baidu's latest algorithm change, and YouTube's...
View ArticleHow to Launch an Ad Campaign on YouTube for the Holidays
Marketers should be launching ad campaigns on YouTube in time for the holidays. To do so, you’ll need to make a video, using these best practices to create compelling content. Then, follow these five...
View ArticleA Very Revealing Look at Paid Facebook Ads
With the use of social media outlets as a trend for personal, business, and other uses, Facebook PPC ads are a noteworthy promotion method all-around. Exploring the foundation of these ads can be...
View ArticleLinkedIn Now Lets You Endorse Skills & Expertise of Your Connections
LinkedIn has introduced a feature that allows users to recognize professionals for their expertise. It allows users' connections to endorse one of their skills they've listed on their profile or...
View ArticleThe Growing Importance of International Mobile Search
For a long time English has reigned as the most commonly used language of the Internet. But it only represents just over a quarter of total usage. Here’s why going multilingual should be a central...
View ArticleGoogle Trends and Insights for Search Become One Mobile-Friendly Service
A Google Trends update gives the tool a new interface and incorporates features from Insights for Search, which has been bundled into Trends, alongside HTML5 charting tools. Trends for Websites is no...
View ArticleGoogle's Knowledge Graph: Implications for Search & SEO
The Knowledge Graph is not only transforming Google but it is paving the way to transform the approach towards SEO. Here are five metrics to help you judge your web presence and four factors to...
View ArticleNiche Social Networks: New Players, Platforms & Their Success
Facebook may have 1 billion users and counting, but for a growing number of people niche social networks appear to be offering a more specialized and personalized experience that social networks with a...
View ArticleIf You Can’t Be a Creator, Then Be a Curator
Content curation is about finding the most relevant content about a topic online and listing all the relevant links found on that topic after a thorough research on the web. Here are the benefits of...
View ArticleTwitter Takes Promoted Tweets to Asia With Komli Media
Twitter has stepped-up a gear in its efforts to draw revenue from its growing user base Asia, by securing an exclusive deal with its first advertising partner, Komli Media, to sell its promoted...
View ArticleHow to Create Websites Optimized for Mobile
If you're not tapping into this market on the move you're missing out. And the "expectation gap" for mobile performance is also growing quickly, with mobile users expecting faster load times and sites...
View ArticleLinkedIn Now Has More Than 200 Million Members
Professional social networking site LinkedIn has announced a new milestone: more than 200 million members. By far, the United States boasts the most LinkedIn members and the site is most used by those...
View ArticleGoogle: 224 Million 'Bad Ads' Disabled in 2012
Once again, the Google AdWords team has reported on its continued efforts to eliminate bad AdWords ads. This year, they've released an infographic that recounts all they have done over the past year to...
View ArticleGlobal Social Media Trends in 2013
Social media on a global scale shows no sign of slowing down. In 2013 the big stories to watch will include continuing growth in emerging markets, increasing mobile usage, multimedia engagement, and...
View ArticleInternational SEO Gone Wrong: 7 Assumptions Can Ruin Your Program
Coordinating an international SEO program can feel a lot like herding cats. Still, as common markets mature and competition increases, optimizing abroad may provide you with the highest return on your...
View ArticleYouTube Now Gets More Than 1 Billion Unique Visitors Every Month
YouTube's milestone is important to more than 1 million content creators from over 30 countries who are earning money from their YouTube videos, as well as more than a million advertisers. Also,...
View ArticleGoogle Chrome & Android Will 'Remain Separate for a Very Long Time'
An Android-Chrome merger seems unlikely now that Google Executive Chairman Eric Schmidt has publicly stated that there are no plans to combine the divisions, despite recent speculation that a merger...
View ArticleNext Generation Site Architecture
In a multi-screen, multi-device world, what are the best approaches to developing digital ecosystems that work for your users? Here's how to build sites and services that engage users wherever they...
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